Prioritizing operational strategies of saman bank

نویسندگان

چکیده

The extant study aimed to prioritize the identified operational strategies of Saman Bank based on a scientific method considering effective factors inside and outside this Bank. Operational are common banking worldwide that first-class banks implement. segmentation steps, techniques, criteria in were described tested using assumptions-based method. obtained results analyzed next step. statistical population comprised managers Tehran branches staff bank. data collected through questionnaire. Eighty-four questionnaires gathered from line managers. Regression, Friedman test, ANOVA used test hypotheses questionnaire data. According findings hypothesis testing, corporate was introduced as best strategy competitive advantages bank affecting internal external environment Moreover, private banking, investment retail international at ranks strategies.

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ژورنال

عنوان ژورنال: International Journal of Health Sciences (IJHS)

سال: 2022

ISSN: ['2550-6978', '2550-696X']

DOI: https://doi.org/10.53730/ijhs.v6ns7.11548